San Diego graphic design
Logos, marketing collateral, packaging, and ongoing graphic design support for outdoor, apparel, and lifestyle brands in San Diego. Designed by the same creative director who shoots the photography — so every visual asset feels like it belongs to the same brand.
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[ Drop a hero image — a logo lockup, packaging mockup, or design system layout ]
Graphic design built for outdoor & apparel
SDSU multimedia degree · designer + photographer in one · vertical specialty: outdoor & apparel · custom design quote within 24 hours
What this service is
Graphic design at Kanyon Studio covers the full range of brand visual touchpoints — logo design, marketing collateral (business cards, lookbooks, trade-show banners, retail signage), packaging design, social ad templates, and ongoing graphic design hours through a monthly retainer.
The vertical focus is outdoor, adventure, apparel, lifestyle, and direct-to-consumer brands. The studio’s graphic design integrates directly with photography, video, and brand identity work — so every asset shares the same visual DNA across web, social, packaging, retail, and ads.
If a brand needs a complete identity system from scratch (logo + color + type + photography style + voice), the broader Brand Identity service is a better fit. This page is for brands that need targeted graphic design output — a logo refresh, a packaging update, a campaign collateral set, or ongoing design hours.
What gets designed
Primary mark, monogram, wordmark, stacked variations. Vector deliverables in SVG, EPS, AI, plus PNG with transparency.
Business cards, lookbook layouts, trade-show banners, retail signage, lookbook PDFs, paid-social ad templates.
Outdoor and apparel-specific packaging — boxes, hangtags, labels, dieline files for printers, and final mockups.
Branded ad-creative templates for paid social campaigns. Reusable, on-brand, optimized per platform.
Postcards, stickers, hangtags, t-shirt graphics, retail signage, lookbook prints. CMYK + bleed + dieline ready.
Ongoing monthly design hours for brands that need consistent design output without hiring a full-time designer.
Graphic design packages
Pricing depends on scope, deliverable count, and timeline. Quotes are project-specific.
Tier 01
Discovery call · 2 direction concepts · 3 revision rounds · primary mark + monogram · vector + raster files · 7-day delivery.
Tier 02 · most booked
3 marketing collateral pieces (e.g., lookbook PDF, trade-show banner, social ad template). Brand-aligned, print-ready. 14-day delivery.
Tier 03
Single SKU packaging design with hangtag, label, dieline files, and final mockups. CMYK + spot color print specs. 21-day delivery.
Tier 04
Up to 12 design hours/month · ongoing brand support · responses within 48 hours · 3-month minimum.
Recent design
Graphic design FAQ
Free — no commitment
Free 30-min design call
I'll give you a fast read on scope, timeline, and the cleanest path to a great deliverable. No pitch, no commitment.
Book the Call →Quote and timeline within 24 hours after the call.
Free download
A short, opinionated checklist for vetting designers and writing a great brief. First name + email — instant download.
Get the GuideIf you need more than graphic design
Brand Identity
Logo + color + type + photography style + voice + asset library — the complete visual system.
Explore →Web
A site that brings the design system to life and ranks in AI search from launch.
Explore →Photography
Hero imagery shot to match the design system, not adapt to it.
Explore →Ready when you are
One creative director, one cohesive design system, every visual asset on-brand.
Start a Design Project →Brief template that produces great work on the first round.
Read article →When to invest and how to extend a brand system across touchpoints.
Read article →Platform comparison for delivering design across web touchpoints.
Read article →